No Plastic in Nature: A Practical Guide for Business Engagement

Year of Publication

2019

This resource paints a picture of the current landscape around plastic waste and provides companies with a blueprint and concrete guidance for corporate leadership.

Source:

World Wildlife Fund (WWF)

Author(s):

Geography:

Global

Type:

Strategy

Purpose of Measurement:

Solution Sets and Impact Potential

Impact theme(s):

Material Flows, Behavior Change

This resource paints a picture of the current landscape around plastic waste and provides companies with a blueprint and concrete guidance for corporate leadership. The resource details four areas for corporate action, namely: design of products/ packaging to improve recycling and recovery rates, engaging consumers through tailored interventions, maximizing impact through strong planning and alignment on plastic initiatives, along with supporting and innovating on the existing collection and recovery infrastructure. The resource also compiles current company commitments for action on plastic waste.

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