Plastics For Change has developed a marketplace platform that connects waste-pickers to global markets and ensures a consistent supply of high quality recycled plastic for brands. This initiative focuses on both improving livelihoods for the urban poor and keeping plastic out of the ocean. Plastics For Change has developed a franchise model to fortify recycling businesses that pay waste-pickers decent incomes, train them in techniques that boost their incomes, and make investments that benefit entire communities. The mobile platform can also collect customized impact measurement metrics to evaluate progress towards the sustainable development goals, from CO2 savings to livelihoods.